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Qualitative analysis of interview data: A step-by-step guide
 
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The content applies to qualitative data analysis in general. Do not forget to share this Youtube link with your friends. The steps are also described in writing below (Click Show more): STEP 1, reading the transcripts 1.1. Browse through all transcripts, as a whole. 1.2. Make notes about your impressions. 1.3. Read the transcripts again, one by one. 1.4. Read very carefully, line by line. STEP 2, labeling relevant pieces 2.1. Label relevant words, phrases, sentences, or sections. 2.2. Labels can be about actions, activities, concepts, differences, opinions, processes, or whatever you think is relevant. 2.3. You might decide that something is relevant to code because: *it is repeated in several places; *the interviewee explicitly states that it is important; *you have read about something similar in reports, e.g. scientific articles; *it reminds you of a theory or a concept; *or for some other reason that you think is relevant. You can use preconceived theories and concepts, be open-minded, aim for a description of things that are superficial, or aim for a conceptualization of underlying patterns. It is all up to you. It is your study and your choice of methodology. You are the interpreter and these phenomena are highlighted because you consider them important. Just make sure that you tell your reader about your methodology, under the heading Method. Be unbiased, stay close to the data, i.e. the transcripts, and do not hesitate to code plenty of phenomena. You can have lots of codes, even hundreds. STEP 3, decide which codes are the most important, and create categories by bringing several codes together 3.1. Go through all the codes created in the previous step. Read them, with a pen in your hand. 3.2. You can create new codes by combining two or more codes. 3.3. You do not have to use all the codes that you created in the previous step. 3.4. In fact, many of these initial codes can now be dropped. 3.5. Keep the codes that you think are important and group them together in the way you want. 3.6. Create categories. (You can call them themes if you want.) 3.7. The categories do not have to be of the same type. They can be about objects, processes, differences, or whatever. 3.8. Be unbiased, creative and open-minded. 3.9. Your work now, compared to the previous steps, is on a more general, abstract level. You are conceptualizing your data. STEP 4, label categories and decide which are the most relevant and how they are connected to each other 4.1. Label the categories. Here are some examples: Adaptation (Category) Updating rulebook (sub-category) Changing schedule (sub-category) New routines (sub-category) Seeking information (Category) Talking to colleagues (sub-category) Reading journals (sub-category) Attending meetings (sub-category) Problem solving (Category) Locate and fix problems fast (sub-category) Quick alarm systems (sub-category) 4.2. Describe the connections between them. 4.3. The categories and the connections are the main result of your study. It is new knowledge about the world, from the perspective of the participants in your study. STEP 5, some options 5.1. Decide if there is a hierarchy among the categories. 5.2. Decide if one category is more important than the other. 5.3. Draw a figure to summarize your results. STEP 6, write up your results 6.1. Under the heading Results, describe the categories and how they are connected. Use a neutral voice, and do not interpret your results. 6.2. Under the heading Discussion, write out your interpretations and discuss your results. Interpret the results in light of, for example: *results from similar, previous studies published in relevant scientific journals; *theories or concepts from your field; *other relevant aspects. STEP 7 Ending remark Nb: it is also OK not to divide the data into segments. Narrative analysis of interview transcripts, for example, does not rely on the fragmentation of the interview data. (Narrative analysis is not discussed in this tutorial.) Further, I have assumed that your task is to make sense of a lot of unstructured data, i.e. that you have qualitative data in the form of interview transcripts. However, remember that most of the things I have said in this tutorial are basic, and also apply to qualitative analysis in general. You can use the steps described in this tutorial to analyze: *notes from participatory observations; *documents; *web pages; *or other types of qualitative data. STEP 8 Suggested reading Alan Bryman's book: 'Social Research Methods' published by Oxford University Press. Steinar Kvale's and Svend Brinkmann's book 'InterViews: Learning the Craft of Qualitative Research Interviewing' published by SAGE. Text and video (including audio) © Kent Löfgren, Sweden
Views: 725987 Kent Löfgren
What is thematic analysis?
 
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A lecture given by Dr Victoria Clarke at the University the West of England, Bristol, UK, in November 2017. The lecture is entitled "Thematic analysis: What is it, when is it useful, and what does 'best practice' look like?" In this hour lecture, Victoria Clarke maps out different approaches to thematic analysis, and different conceptualisations of the 'theme', addresses common misconceptions and confusions about thematic analysis, and highlights the flexibility thematic analysis offers the qualitative researcher. Victoria Clarke is co-author with Virginia Braun of the highly cited paper 'Using Thematic Analysis in Psychology' (2006), and is widely regarded as a leading authority on thematic analysis.
Views: 23051 Victoria Clarke
Thematic Analysis Process
 
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Views: 103654 ProfCTimm
Qualitative Data Analysis - Coding & Developing Themes
 
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This is a short practical guide to Qualitative Data Analysis
Views: 123685 James Woodall
Thematic Analysis and it's Phases in Qualitative Research (URDU)
 
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Have you just conducted a qualitative study involving… Interviews Focus Groups Observations Document or artifact analysis Journal notes or reflections? How to use this type of data? Just as there are numerous statistical tests to run for quantitative data, there are just as many options for qualitative data analysis… How we relate these 5 topics? Step-by-step guide for beginning qualitative researcher. THEMATIC APPROACH Most common forms of analysis in qualitative research It emphasizes Pinpointing, Examining, Recording Patterns (or "themes") within data. Themes are patterns across data sets that are important to the description of a phenomenon and are associated to a specific research question. Themes become categories for analysis Approach to Thematic Analysis 6 Phases of Coding (Thematic Analysis) 1-Familiarization with data 2-Generating initial codes 3-Searching for themes among codes 4-Reviewing themes 5-Defining and naming themes 6-Producing the final report
Views: 1022 Sufi Nouman Riaz
Coding Part 2: Thematic coding
 
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Thematic coding is one of the most common forms of qualitative data analysis and it is found in grounded theory, several forms of phenomenological analysis and framework analysis. The analyst tries to identify themes, categories or classifications of the data. Passages of the data (commonly an interview transcript) are coded to the themes - that is the passages are tagged or marked with the name of the theme. This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0) http://creativecommons.org/licenses/by-nc-sa/4.0/
Views: 185244 Graham R Gibbs
Thematic Analysis
 
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-- Created using PowToon -- Free sign up at http://www.powtoon.com/youtube/ -- Create animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 18425 Sorcha Kehoe
Qualitative data analysis
 
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Views: 45146 Jeongeun Kim
Coding Part 1: Alan Bryman's 4 Stages of qualitative analysis
 
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An overview of the process of qualitative data analysis based on Alan Bryman's four stages of analysis. Reference Bryman, A (2001) Social Research Methods, Oxford: Oxford University Press This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0) http://creativecommons.org/licenses/by-nc-sa/4.0/
Views: 200229 Graham R Gibbs
How to Know You Are Coding Correctly: Qualitative Research Methods
 
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Coding your qualitative data, whether that is interview transcripts, surveys, video, or photographs, is a subjective process. So how can you know when you are doing it well? We give you some basic tips.
10 Qualitative data analysis
 
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A video tutorial from the National Union of Students, introducing the principles and practice of qualitative data analysis particularly for free text comments on the National Student Survey.
Views: 10161 Kate Little
Qualitative Data Analysis - Thematic Analysis.pptx
 
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Qualitative Data Analysis Guide-- Created using Powtoon -- Free sign up at http://www.powtoon.com/youtube/ -- Create animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 11 Andrew Higham
Content Analysis Coding
 
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Views: 150962 Sam Cotton
Thematic analysis - an introduction
 
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Professor Virginia Braun and Dr Victoria Clarke provide an introduction to their popular approach to thematic analysis. Recorded at the University of the West of England in June 2018
Views: 20803 Victoria Clarke
Part 1 - Using Excel for Open-ended Question Data Analysis
 
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Completing data analysis on open-ended questions using Excel. For analyzing multiple responses to an open-ended question see Part 2: https://youtu.be/J_whxIVjNiY Note: Selecting "HD" in the video settings (click on the "gear" icon) makes it easier to view the data entries
Views: 164926 Jacqueline C
Find themes and analyze text in NVivo 9 | NVivo Tutorial Video
 
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Learn how to use NVivo's text analysis features to help you identify themes and explore the use of language in your project. For more information about NVivo visit: http://bit.ly/sQbS3m
Views: 106479 NVivo by QSR
Fundamentals of Qualitative Research Methods: Data Analysis (Module 5)
 
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Qualitative research is a strategy for systematic collection, organization, and interpretation of phenomena that are difficult to measure quantitatively. Dr. Leslie Curry leads us through six modules covering essential topics in qualitative research, including what it is qualitative research and how to use the most common methods, in-depth interviews and focus groups. These videos are intended to enhance participants' capacity to conceptualize, design, and conduct qualitative research in the health sciences. Welcome to Module 5. Bradley EH, Curry LA, Devers K. Qualitative data analysis for health services research: Developing taxonomy, themes, and theory. Health Services Research, 2007; 42(4):1758-1772. Learn more about Dr. Leslie Curry http://publichealth.yale.edu/people/leslie_curry.profile Learn more about the Yale Global Health Leadership Institute http://ghli.yale.edu
Views: 163738 YaleUniversity
Qualitative Analysis: Coding and Categorizing Data by Philip Adu, Ph.D.
 
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Data analysis is all about data reduction. But how do you reduce data without losing the meaning? What is the coding process? What coding strategies can you use? How do you make sure the categories or themes address your research question(s)? How do you present your qualitative findings in a meaningful manner? If you want answers to these questions, watch this video. To access the PowerPoint slides, please go to:https://www.slideshare.net/kontorphilip/qualitative-analysis-coding-and-categorizing To buy Dr. Philip Adu's new book, 'A Step-by-Step Guide to Qualitative Data Coding', please go to Amazon (https://www.amazon.com/Step-Step-Guide-Qualitative-Coding/dp/1138486876/ref=sr_1_3?ie=UTF8&qid=1543874247&sr=8-3&keywords=Philip+adu)
Data Analysis Using Thematic Analysis
 
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In this video I summarise how I use thematic analysis in interpreting qualitative data
Views: 299 Jesvir Mahil
Thematic analysis
 
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Thematic analysis is the most common form of analysis in qualitative research. It emphasizes pinpointing, examining, and recording patterns within data. Themes are patterns across data sets that are important to the description of a phenomenon and are associated to a specific research question. The themes become the categories for analysis. Thematic analysis is performed through the process of coding in six phases to create established, meaningful patterns. These phases are: familiarization with data, generating initial codes, searching for themes among codes, reviewing themes, defining and naming themes, and producing the final report. This video is targeted to blind users. Attribution: Article text available under CC-BY-SA Creative Commons image source in video
Views: 15477 Audiopedia
Qualitative Data Analysis: Visualizing Data with MAXQDA 2018
 
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In this video tutorial, we will give you a brief overview of all the visual tools in MAXQDA 2018. Except MAXMaps, which is so comprehensive, that it gets its own tutorial. If you want more information about each visual tool, you can also check out our tutorials about Visual Tools in MAXQDA 12, until we have produced new ones. You can find them in our MAXQDA 12 playlist, right here: https://www.youtube.com/playlist?list=PLeKBk3lzrGUyHlaNZ7dX60u4_5sw5Mow6
Views: 8412 MAXQDA VERBI
Topic 11 Qualitative Data Analysis
 
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Process involves in analysing qualitative data. Thanks to SMMTC & Mr. Faharul from Aspati Sdn Bhd for the production.
Views: 101177 mohdkhairieuum
Introduction to Text Analysis with NVivo 11 for Windows
 
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It’s easy to get lost in a lot of text-based data. NVivo is qualitative data analysis software that provides structure to text, helping you quickly unlock insights and make something beautiful to share. http://www.qsrinternational.com
Views: 135492 NVivo by QSR
Analysing your Interviews
 
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This video is part of the University of Southampton, Southampton Education School, Digital Media Resources http://www.southampton.ac.uk/education http://www.southampton.ac.uk/~sesvideo/
Qualitative analysis using Excel
 
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Recorded with http://screencast-o-matic.com
Views: 676 Heather Scalf
Methods for synthesizing qualitative evidence
 
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In Session 3 of the KTDRR Online Workshop: Qualitative Research Synthesis, Ruth Garside, PhD, Senior Lecturer in Evidence Synthesis at the Medical School, University of Exeter, continues the discussion of qualitative evidence review methodology. Her webinar concentrates on aggregative and interpretive methods for qualitative synthesis, and showcases examples for thematic analysis and meta-ethnography. Additional topics include presenting outcomes of qualitative reviews and translating such results to a wider audience. For more information please visit, http://www.ktdrr.org/training/workshops/qual/session3/index.html
Views: 4836 KTDRR and KTER
Writing Tip #3: Writing Qualitative Findings Paragraphs
 
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This video presents a "formula" for writing qualitative findings paragraphs in research reports. It presents the Setup-Quote-Comment model (SQC).
Thematic Analysis Case Study
 
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Case Study looking at analysing data using Grounded Theory-- Created using PowToon -- Free sign up at http://www.powtoon.com/youtube/ -- Create animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 4936 Bex Ferriday
Conducting Qualitative Analysis Using NVivo 11 (Part1) by Philip Adu, Ph.D.
 
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Manually analyzing qualitative data could be burdensome and time consuming. The introduction of user-friendly qualitative data analysis software such as NVivo has made analyzing qualitative data less stressful and more enjoyable. However, figuring out how to: import files, analyze data, create memos and annotations, organize cases and characteristics, and visualize and export findings turns out to be challenging to first-time-users of the NVivo software. With this webinar, Dr. Philip Adu presents a step-by-step process of analyzing qualitative data using NVivo software. To access the PowerPoint slides, please go to: https://www.slideshare.net/kontorphilip/conducting-qualitative-analysis-using-nvivo-a-quick-reference To buy Dr. Philip Adu's new book, 'A Step-by-Step Guide to Qualitative Data Coding', please go to Amazon (https://www.amazon.com/Step-Step-Guide-Qualitative-Coding/dp/1138486876/ref=sr_1_3?ie=UTF8&qid=1543874247&sr=8-3&keywords=Philip+adu)
Content Analysis
 
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Let's go on a journey and learn how to perform a content analysis!
Views: 104001 ChrisFlipp
ANOVA tutorial- Pt 12 - SPSS - Qualitative analysis (multiple response analysis)
 
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ANOVA tutorial- Pt 12 - SPSS - Qualitative analysis (multiple response analysis) http://www.screenr.com/gki
Views: 17104 James Neill
Introduction to Thematic Qualitative Data Analysis - University of Exeter
 
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Ember Television - Content that persuades. https://www.embertelevision.co.uk To see more of our work, check out our portfolio at https://embertelevision.co.uk/portfolio/ -- Connect with Ember Television -- Like us on Facebook: www.facebook.com/embertelevision/ Follow us on Twitter: www.twitter.com/EmberTelevision Follow us on LinkedIn: https://goo.gl/MCgZV4
Views: 394 Ember Television
Thematic analysis (PSY)
 
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Subject:Psychology Paper:Qualitative methods
Views: 459 Vidya-mitra
Qualitative data analysis: Coding
 
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This video shows how to analyze qualitative data in order to answer a research question. I use it in my ethnography class at the Master level. I then discuss the example with my students in class. Please leave your comments and questions below.
Views: 943 Johanna Gollnhofer
QDA Miner Lite - Free Qualitative Data Analysis Software
 
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In this video, we are going to show you how to use QDA Miner Lite to code and analyze your documents and images. QDA Miner Lite is a free qualitative data analysis software made by Provalis Research.
Tutorial: Qualitative Analysis in Word
 
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This tutorial describes the process of conducting qualitative analysis using Microsoft Word's comment feature and table feature.
Views: 65309 gregfulkerson
Keeping Track of  Qualitative Research Data using Excel
 
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This screen cast demonstrates the use of Microsoft Excel to organize information for qualitative research.
Views: 41480 tamuwritingcenter
What Does Coding Looks Like?: Qualitative Research Methods
 
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You may be told that you need to "code" some qualitative data like interview transcripts, photos, or audio clips, but what does coding look like? We give you the basics. See our other modules on many related topics at Mod-U: https://modu.ssri.duke.edu
Template analysis Part 2, Coding
 
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In ten sections here is a video interview with Prof. Nigel King about the qualitative data analysis method he has promoted and written about called Template Analysis. This is a form of thematic analysis where in order to analyse the data the researcher identifies or develops a number of themes or codes which summarise and join together some of the key ideas, actions, experiences and concepts from the data that is being analysed. Such themes, often called codes, are connected to sections of the text that exemplify them. The process of linking the title of a theme with a related chunk of text is called coding. In this interview, Nigel King describes the key stages of Template Analysis, how the themes are arranged into templates and how these templates are revised. In particular he discusses how these thematic ideas can be used to follow the development of your thinking about the data you are analysing and how they contribute to the final write-up of of your research. See: http://www2.hud.ac.uk/hhs/research/template_analysis/
Views: 4850 Graham R Gibbs
Template analysis Part 6, Interpretation
 
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In ten sections here is a video interview with Prof. Nigel King about the qualitative data analysis method he has promoted and written about called Template Analysis. This is a form of thematic analysis where in order to analyse the data the researcher identifies or develops a number of themes or codes which summarise and join together some of the key ideas, actions, experiences and concepts from the data that is being analysed. Such themes, often called codes, are connected to sections of the text that exemplify them. The process of linking the title of a theme with a related chunk of text is called coding. In this interview, Nigel King describes the key stages of Template Analysis, how the themes are arranged into templates and how these templates are revised. In particular he discusses how these thematic ideas can be used to follow the development of your thinking about the data you are analysing and how they contribute to the final write-up of of your research. See: http://www2.hud.ac.uk/hhs/research/template_analysis/
Views: 1860 Graham R Gibbs
Grounded Theory
 
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Have you ever wanted to create a theory? Now you can! Let's journey through Grounded Theory and learn how to do it!
Views: 154760 ChrisFlipp
Writing-up Qualitative Research
 
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Looks at a range of issues that need thinking about when writing up qualitative research. These include: getting started, free-writing, organization – chronological, thematic etc. – focus, drop files, getting feedback, details, tightening up, style, conclusions and editing. This was a lecture given to postgraduate (graduate) students at the University of Huddersfield as part of a course on Qualitative Data Analysis. To learn more about social research methods you might be interested in this new, inexpensive, postgraduate, distance learning course: MSc Social Research and Evaluation. The course is delivered entirely via the Internet. http://sre.hud.ac.uk/ Becker, H. S. (1986). Writing for Social Scientists: How to Start and Finish your Thesis, Book or Article. Chicago and London: University of Chicago Press. Elbow, P. (1981) Writing with Power: Techniques for Mastering the Writing Process. New York: Oxford University Press Wolcott, H. F. (2009) Writing up qualitative research (3rd ed.). Newbury Park, Calif. ; London: Sage.
Views: 43451 Graham R Gibbs
The Cycles of Coding: Qualitative Research Methods
 
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Coding is not something you do in a single pass. It is a process of going back to your data several times to find codes and patterns. We explain the basic procedure. See our other modules on many related topics at Mod-U: https://modu.ssri.duke.edu
Introduction to Text Analysis with NVivo for Mac
 
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It’s easy to get lost in a lot of text-based data. NVivo is qualitative data analysis software that provides structure to text, helping you quickly unlock insights and make something beautiful to share. http://www.qsrinternational.com
Views: 16286 NVivo by QSR
Mallory Johnson on qualitative text analysis in R with RQDA
 
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R is most often associated with quantitative analysis, but the platform is also useful for qualitative research. Friday’s presentation will introduce the R package for Qualitative Data Analysis (RQDA), a qualitative analysis software that resides within the frame of R. RQDA’s simple to use GUI makes organizing and analyzing textual data easy. Use it for organizing field notes, theory building, or even literature reviews— any time you need to search for keywords, themes, or references across multiple text files.
Views: 8145 Noam Ross
6 Tips for analysing data from a semi-structured interview
 
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So, you have completed your semi-structured interview – well done you! I will show you how to analyse your interview data so you can produce meaningful answers to your research question every time. 1. After an interview, note down your thoughts. 2. Organise and store your audio recording and notes. 3. Transcribe your audio. 4. Read your transcript and identify themes. Give each theme a name – this process is called coding. You can do this manually or using software. Keep notes of why you have named the theme in a specific way. These notes are called memos 5. Repeat the process for other interviews and start to identify themes that recur across your interviews. 6. Combine themes to develop broader concepts Want more detail? Download the full presentation deck below If you found this video useful – please hit like and subscribe Institute for Development (IfD) Qualitative Research Specialists