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Ratio Analysis - Profitability
 
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Profitability ratios look at the returns earned by a business both in terms of its trading activities (sales revenue) and also how much is invested in earning those returns (capital employed). This revision video introduces the four main profitability ratios.
Views: 60805 tutor2u
Profitability Ratio Analysis: Financial Ratio Analysis Explained
 
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Profitability Ratio Analysis: Financial Ratio Analysis Explained Support AccoFina's Patreon if you are a Fan or Believer in my work, https://patreon.com/accofina Time Markers: 1) The Profit Margin 1:17 2) The Gross Profit Margin 5:47 3) The Return on Assets 14:28 4) The Return on Equity 21:47 5) Different ways to conduct ratio analysis 27:56 6) Key ideas with all ratio analysis 29:06 1) THE PROFIT MARGIN Tells us how much profit is generated from sales. Percentage of sales revenue that ends up as profit Good indicator of cost control and/or pricing power. Profit Margin Formula: Profit Margin = Net Income / Sales Revenue Example Where do we find the Required Inputs? Net Income: From the Income Statement Sales Revenue: From the Income Statement How to Interpret Changes in the Ratio: Expenses have changed in relation to sales... * Management is effective with cost control * Economies of scale are being utilised. Sales Revenue has changed in relation to expenses... * Change in pricing power (bargaining position with consumers) * Change in state of the economy and aggregate demand 2) THE GROSS PROFIT MARGIN (Very important for resellers and manufacturers) Profit between cost of inventory and sales price. How much sales revenue left to cover profit and all other expenses. Gross Profit Margin Formula: Gross Profit Margin = (Sales Revenue - Cost of Goods Sold) / Sales Revenue Where do we find the Required Inputs? Sales Revenue: From the Income Statement Cost of Goods Sold: From the Income Statement How to Interpret Changes in the Ratio: Sales Revenue has changed in relation to cost of goods sold... * Change in pricing power (bargaining position with consumers) * Change in product or aggregate demand (without a flow through the supply chain yet) * Market competitive position and pressures Cost of Goods Sold has changed in relation to sales revenue... * Power within the supply chain * Change in supplier or production efficiency Changes in prices of particular commodity inputs 3) RETURN ON ASSETS Return generated by the assets for those who funded the assets. Insight into success of management in income generating asset allocation and utilisation. Return on Assets Formula: Return on Assets = (Income beforeTax + Interest Expense) / ((Assets at Start of Period + Assets at End of Period) / 2) Where do we find the Required Inputs? Income before Tax: From the Income Statement Interest Expense: From the Income Statement Assets at Start of Period: From the Previous Balance Sheet Assets at End of Period: From the Current Balance Sheet How to Interpret Changes in the Ratio: Profitability has changed in relation to the level of assets... * Management is getting ‘more from less’ in regards to assets * Management has made good asset allocation decisions in terms of revenue * Management has good control of costs in relation to expenses Previously mentioned reasons: e.g. economy, market power, competitive position Level of assets have changed in relation to profitability... * Assets may have suddenly increased through large, recent * CapEx Assets may not be being replaced or replenished at the same rate * Particular choice of depreciation/amortisation policies 4) RETURN ON EQUITY Return generated for the owners of the business, the common stockholders. Insight into success of any leverage used (when comparing to return on assets). Return on Equity Formula: Return on Equity = (Net Income - Preference Dividends) / ((Common Stockholder Equity at Start of Period + Common Stockholder Equity at End of Period) / 2) Where do we find the Required Inputs? Net Income: From the Income Statement Preference Dividends: From the Income Statement or Investor Relations Equity at Start of Period: From the Previous Balance Sheet Equity at End of Period: From the Current Balance Sheet How to Interpret Changes in the Ratio: Profitability has changed in relation to the level of common stockholder equity... * Management performance is changing in the eyes of, and on behalf of, the owners/employers * Previously mentioned reasons: e.g. economy, market power, competitive position, cost control, asset utilisation Common Stockholder Equity has changed in relation to profitability... * The level of liabilities have changed (and thus equity) * A stock issue or stock buyback (i.e. equity levels have changed) Subscribe to the Channel: https://goo.gl/84Sfeg Or just check out the Channel Page: https://goo.gl/yTj9Bs Most Popular YouTube Video: https://goo.gl/Jbv685 Latest YouTube Upload: https://goo.gl/wDM83Y 1) Website http://www.accofina.com 2) Amazon Author Page: http://www.amazon.com/author/axeltracy 3) Udemy Instructor Page https://www.udemy.com/u/axeltracy/ 4) Twitter http://www.twitter.com/accofina 5) Google+ http://plus.google.com/+accofina 6) Instagram https://www.instagram.com/axel_accofina/ 7) Facebook Page https://www.facebook.com/AccoFina.Page #Accounting #Education #FundamentalAnalysis
Views: 50302 AccoFina
How to do a Customer Profitability Analysis
 
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You can subscribe to all my Marketing Video Lessons here: http://30minutes.marketing/subscribe This customer profitability analysis video explains why and how to calculate it, and what you should do with the results. Visit My Website: http://30minutes.marketing/ Follow Me On Social Media: Linkedin: https://www.linkedin.com/in/paulocalisto Facebook: https://www.facebook.com/30minutesmar... Twitter: https://twitter.com/30MinutesMarket Customer Profitability Analysis assists business owners, entrepreneurs and marketing experts recognize the earnings coming from each and every customer. The Customer Profitability Analysis, is the net profit or to put it simply the revenue minus all the costs and expenses associated to one individual customer. This assists business owners or marketers in recognizing which customers bring more profit to their business. This understanding it is exceptionally valuable due to the fact that if used correctly will certainly increase the business profitability. At the above video, I will exemplify with a Spa business. Basically in this example a Spa will analyze their customer profitability and divide them into five different groups. When analyzing the data and segment it into five groups, it will come to the conclusion that the best customers, what I called on the example as the five star customers, are only 20% of their total customers but they actually drive 80% of the entire spa profit. This kind of information that a customer profitability analysis will provide is extremely important to any business who wants to be successful. Because most of the time you will understand that a small group of customers are extremely important to your business, and you need to continue to make sure that they keep using your products and services regularly, or even more than they used to. Besides that, you have the opportunity to determine what geographic, demographic and psychographic characteristics they have in common, and use your marketing dollars to drive more customers with the same characteristics to experiment your products. Also, you will have the opportunity to know the customers that are not as good as this 5 stars, but that are close to this group. Meaning that after you concluded analyzing your customer profiles, they are not at the 5 stars customer group but on the 4 or 3 stars groups. By knowing who these persons are, you will be able to build a relationship with them with some marketing tactics that have the goal of moving them into the 5 star customers’. This technique of “pushing” your existing customers into your best customers group, most of the times is easier and cheaper than try to find completely new great customers. Finding other prospective customers with the exact same qualities and attributes as them is also a smart way to spend your marketing dollars. Example: if they are sales professionals’ females that live in a kilometer distance from your shop, with ages between 30 to 45 years old, you should invest in marketing your products to ladies that have the exact same characteristics as your five star customers. This way, you will not waste your marketing money by promoting your products to customers that will bring you not much profit. For your “worst” customers, most of the times I recommend businesses to leave them alone and don’t waste their marketing dollars in trying to transform them into good customers. Often, after studying the customer profitability analysis, company owners recognize that these customers in reality don’t bring much profit to the company and in many cases they are not profitable at all, because when we calculate the net profit, our actual costs and expenses with them are higher than the revenue they brought to the company.
Views: 10371 Paulo Calisto
Financial analysis made easy (and quick!)
 
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Jean Pousson from Board Evaluation gives a short way to financially assess your business. Find us online: http://bit.ly/1okZTwN LinkedIn: http://linkd.in/1mgjvQe Twitter: http://bit.ly/1g0LxPq
Views: 28519 boardevaluation
Startup CEO: Growth vs. Profitability
 
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(0:58) Be frugal early (1:19) When you might grow at the expense of profits (2:01) Capital markets - feelings towards growth and profitability (2:16) The faster you're growing... In this series, Matt Blumberg coaches entrepreneurs through the crucial transitions that turn a startup into a sustainable business and a founder into a CEO. Blumberg explains how thoughtful processes help shape operations, talent development, financing and work-life balance. ABOUT THE KAUFFMAN FOUNDERS SCHOOL Visit the website: [http://bit.ly/1EW2br7] The Kauffman Founders School presents a powerful curriculum for entrepreneurs who wish to learn anywhere, anytime. The online education platform features experts presenting lectures in series modules designed to give Founders a rich learning experience, while also engaging them in lessons that will make a difference in their business today, tomorrow, and in the future. The Kauffman Founders School series modules include Powerful Presentations, Intellectual Property, Founder's Dilemmas, Entrepreneurial Selling, Entrepreneurial Marketing, Surviving the Entrepreneurial Life, Startups, and much more. ©2016 Ewing Marion Kauffman Foundation. May not be used without permission. To enter a request for permission to use, contact [email protected]
Why Are Restaurants' Profit Margins So Low?
 
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Restaurants are a big part of many Americans' lives. They are also a massive part of the U.S. economy. Watch this short video to learn five things you didn't know about the restaurant industry. Donate today to PragerU! http://l.prageru.com/2ylo1Yt Joining PragerU is free! Sign up now to get all our videos as soon as they're released. http://prageru.com/signup This video is part of a collaborative business and economics project with Job Creators Network. To learn more about JCN, visit www.jobcreatorsnetwork.com. Download Pragerpedia on your iPhone or Android! Thousands of sources and facts at your fingertips. iPhone: http://l.prageru.com/2dlsnbG Android: http://l.prageru.com/2dlsS5e Join Prager United to get new swag every quarter, exclusive early access to our videos, and an annual TownHall phone call with Dennis Prager! http://l.prageru.com/2c9n6ys Join PragerU's text list to have these videos, free merchandise giveaways and breaking announcements sent directly to your phone! https://optin.mobiniti.com/prageru Do you shop on Amazon? Click https://smile.amazon.com and a percentage of every Amazon purchase will be donated to PragerU. Same great products. Same low price. Shopping made meaningful. VISIT PragerU! https://www.prageru.com FOLLOW us! Facebook: https://www.facebook.com/prageru Twitter: https://twitter.com/prageru Instagram: https://instagram.com/prageru/ PragerU is on Snapchat! JOIN PragerFORCE! For Students: http://l.prageru.com/29SgPaX JOIN our Educators Network! http://l.prageru.com/2c8vsff Script: The restaurant industry in the U.S. is vast and is a part of daily life in America—with 57 percent of us eating at a restaurant at least once a week. In fact, for the first time in recorded history, U.S. consumers are spending more money at restaurants than at grocery stores. With the restaurant industry growing and becoming more prevalent every year, here are 5 things you need to know about the restaurant industry: Number one: In 2016 there were more than 1 million restaurant locations in the U.S. and they generate annual sales of $780 billion. Number two: According to the U.S. Bureau of Labor Statistics, in 2017 the restaurant industry employed 12 million people—enough to fill Chicago’s Soldier Field almost two hundred times over. Number three: 425,000 of the 1 million restaurants located in the U.S. are either independently owned or ran by a franchisee—which means many of these establishments are considered small businesses. You see, while franchised restaurants are associated with a larger corporate body, the franchisee who owns and operates the establishment is not much different than the mom-and-pop diner down the street. Number four: The average profit margin for U.S. restaurants usually hovers between 4 and 6 percent—meaning for every dollar in sales, the business owner only collects 4 to 6 cents. However, profit margins have historically been known to drop to as low as 1.4 percent. Number five: 33 percent of restaurant revenue goes towards paying wages, which means that government mandated increases in the entry-level wage can be really hurt an independent restaurant owner or franchisee. A business owner can only raise prices so much before customers start going away. The restaurant industry plays a vital role in both the lives of ordinary Americans and the U.S. economy.
Views: 491174 PragerU
Profitability Analysis
 
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Comprehensive financial statement analysis here: https://www.finstanon.com/ More on profitability ratios: https://www.finstanon.com/articles/35-profitability-ratio-analysis
Views: 418 Finstanon.com
Learn Financial Ratio Analysis in 15 minutes
 
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This video helps you to learn Calculation of Financial Ratios with the help of practical example
Views: 506198 Ns Toor
Profitability Ratios - Ratio Analysis
 
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Explained the concept of Gross Profit Ratio, Net Profit Ratio, Operating Profit Ratio and Operating Profit Ratio. Student can also watch following lectures for better understanding of the topic: 1. https://www.youtube.com/watch?v=76gMXQBnbps 2. https://www.youtube.com/watch?v=1iYK6s5_Db0 3. https://www.youtube.com/watch?v=hMoOk6iI564 4. https://www.youtube.com/watch?v=Nx0gysqp4ik Dwonload Assignments: https://drive.google.com/drive/folders/0BzfDYffb228JNW9WdVJyQlQ2eHc?usp=sharing
Views: 25448 CA. Naresh Aggarwal
3 Minutes! Financial Ratios and Financial Ratio Analysis Explained (Quick Overview)
 
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OMG wow! So easy clicked here http://mbabullshit.com/ for Financial Ratio Analysis Explained Financial Ratio Analysis Explained in 3 minutes Sometimes it's not enough to simply say a company is in "good or bad" health... To make it easier to compare a company's health with other companies, we have to put numbers on this health, so that we can compare these numbers with the numbers of other companies... So now... how do we use numbers to assess company health? http://www.youtube.com/watch?v=TZZFBkbC2lA This is where Financial Ratios come in... Very common types of financial ratios are Liquidity Ratios, Profitability Ratios, and Leverage Ratios. Liquidity Ratios can tell us how easily a company can pay its debts... so that the company doesn't get eaten up by banks or other creditors. An example of this is the Current Ratio... This tells us how much of your company's stuff can be easily changed into cash within the next 12 months so that it can pay debts which need to be paid also within 12 months. The higher your current ratio is, the less risky a situation your company is in. Now moving on... Profitability Ratios can tell us how good a company is at making money. An example of this is the Profit Margin Ratio. This tells us how much profit your company earns compared to your company's sales. Normally, a higher number is better; because you want to earn more profit for every $1 of sales that you get. And finally, what about Leverage Ratios? These can tell us how much debt the company is using to make the company run and stay alive. An example of this is the simple Debt Ratio. This tells us how much % of a company's assets are paid for by debt. Normally, a company is considered "safer" when the debt ratio is low. Note that this was just a very simple overview. There are a lot more financial ratios & many different ways of using them; plus a lot of problems and disadvantages in using them as well. Would you like to SUPER easily learn more about many financial ratios with even deeper analysis & detail? Check out my FREE videos at MBAbullshit.com See ya there!
Views: 1248090 MBAbullshitDotCom
Deciding whether to Drop a Product Line
 
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When deciding whether to drop a product line, the only things that should be considered are the contribution margin provided by the product line and the fixed costs that could be avoided by dropping the product line. This is important because fixed costs are sometimes allocated to product lines, which can distort managerial decision-making by creating the appearance that the firm would be more profitable by dropping a product line that may appear unprofitable because it is being allocated fixed costs that would not disappear if the product line were dropped. Edspira is your source for business and financial education. To view the entire video library for free, visit http://www.Edspira.com To like us on Facebook, visit https://www.facebook.com/Edspira Edspira is the creation of Michael McLaughlin, who went from teenage homelessness to a PhD. The goal of Michael's life is to increase access to education so all people can achieve their dreams. To learn more about Michael's story, visit http://www.MichaelMcLaughlin.com To follow Michael on Facebook, visit https://facebook.com/Prof.Michael.McLaughlin To follow Michael on Twitter, visit https://twitter.com/Prof_McLaughlin
Views: 28973 Edspira
Understanding Profit Margin
 
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http://www.MDTSeminar.com Profit margin is part of a category of profitability ratios calculated as net income divided by revenue, or net profits divided by sales. Net income or net profit may be determined by subtracting all of a company’s expenses, including operating costs, material costs (including raw materials) and tax costs, from its total revenue. Profit margins are expressed as a percentage and, in effect, measure how much out of every dollar of sales a company actually keeps in earnings. A 20% profit margin, then, means the company has a net income of $0.20 for each dollar of total revenue earned. While there are a few different kinds of profit margins, including “gross profit margin,” “operating margin,” (or "operating profit margin") “pretax profit margin” and “net margin” (or "net profit margin") the term “profit margin” is also often used simply to refer to net margin. The method of calculating profit margin when the term is used in this way can be represented with the following formula: Profit Margin = Net Income / Net Sales (revenue) Other types of profit margins have different ways of calculating net income so as to break down a company’s earnings in different ways and for different purposes. Profit margin is similar but distinct from the term “profit percentage,” which divides net profit on sales by the cost of goods sold to help determine the amount of profit a company makes on selling its goods, rather than the amount of profit a company is making relative to its total expenditures. Rarely can a company’s individual numbers (like revenue or expenditures) indicate much about the company’s profitability, and looking at the earnings of a company often doesn't tell the entire story. Increased earnings are good, but an increase does not mean that the profit margin of a company is improving. Profit margin is a useful ratio and can help provide insight about a variety of aspects of a company’s financial performance. On a rudimentary level, a low profit margin can be interpreted as indicating that a company’s profitability is not very secure. If a company with a low profit margin experiences a decline in sales, its profit margin will decline even further, leading to a very low, neutral or even negative profit margin. Low profit margins may also reveal certain things about the industry in which a company operates or about broader economic conditions. For example, if a company’s profit margin is low, it may indicate that it has lower sales than other companies in the industry (a low market share) or that the industry in which the company operates is itself suffering, perhaps because of waning consumer interest (or increasing popularity and/or availability of alternatives) or because of hard economic times or recession. Profit margin may also indicate certain things about a company’s ability to manage its expenses. High expenditures relative to revenue (i.e. a low profit margin) may indicate that a company is struggling to keep its costs low, perhaps because of management problems. This is an indication that costs need to be under better control. High expenditures may occur for many reasons, including that the company has too much inventory relative to its sales, that it has too many employees, that it is operating in spaces that are too large and thus is paying too much in rent, and for many other reasons. On the other hand, a higher profit margin indicates a more profitable company that has better control over its costs compared to its competitors. Profit margin can also illuminate certain aspects of a company’s pricing strategy. For example, a low profit margin may indicate that a company is underpricing​ its goods. Though profit margin is a helpful and popular ratio for gauging a company’s profitability, like any financial metric or ratio it comes with certain accompanying limitations that any investor should consider when considering a company’s profit margin. While profit margin can be very useful for comparing companies with one another, one should only use profit margin to compare companies within the same industry, and ideally with similar business models and revenue numbers as well. Companies in different industries may often have wildly different business models, such that they may also have very different profit margins, thereby rendering a comparison of their profit margins relatively meaningless.
Product Profitability Analysis Excel Template - Spreadsheet Tutorial
 
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GET THE Product Excel Spreadsheet TEMPLATE: http://smallbusinesschampionbundle.com Product Profitability Analysis Excel Template is available to Small Business Owners and Analysts. Identify your most profitable products with this spreadsheet. Maximize your winners and eliminate your losers. SUBSCRIBE! http://www.youtube.com/subscription_center?add_user=MrRickGrantham FREE EBOOK: -Small Business Champion- http://rickgrantham.com/smallbusiness-champion-optin.html Rick Grantham's personal website: http://RickGrantham.com Rick Grantham's personal accounts -- http://www.linkedin.com/in/rickgrantham -- http://plus.google.com/116899263090134176958 -- http://www.facebook.com/AuthorRickGrantham -- http://twitter.com/BIStrategyGuy
Views: 7149 Rick Grantham
Financial Statement Analysis #5: Ratio Analysis - Profitability Measures
 
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http://www.subjectmoney.com http://www.subjectmoney.com/articledisplay.php?title=Financial%20Statement%20Analysis%20and%20Ratios In this financial ratio analysis lesson we are cover profitability measures. They all have the main purpose of measuring how efficiently the firm manages its operations and assets and are probably the most widely use ratios among financial analyst https://www.youtube.com/user/Subjectmoney https://www.youtube.com/watch?v=tKLcdoFKgp8
Views: 14484 Subjectmoney
Understanding Financial Ratios
 
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Courses to help you prepare for the CMA Exams Use the code for 50% discount Pass the CMA Exam the first time -Investment decisions https://www.udemy.com/pass-the-cma-exam-2-the-first-time-investment-decisions/?instructorPreviewMode=guest – Code CMA20171 Pass the CMA Exam the first time -Decision analysis https://www.udemy.com/pass-cma-exam-2-the-first-time-decision-analysis/?instructorPreviewMode=guest– Code CMA2017 Pass the CMA Exam the first time -Financial decision making https://www.udemy.com/cma-exam-2-review-financial-decision-making-section-a/?instructorPreviewMode=guest – Code CMA2017 Pass the CMA Exam the first time - Corporate finance https://www.udemy.com/cma-exam-2-study-program-section-b-corporate-finance/?instructorPreviewMode=guest – Code CMA2017 Pass the CMA #1 exam Planning Budgeting & Forecasting https://www.udemy.com/cma-exam1-study-program-section-b-planning-budgeting/?instructorPreviewMode=guest – Code CMA2017 Know how to be successful in writing the CMA Exam #1 MCQ's https://www.udemy.com/certified-management-accounting-exam-hack-part-1/?instructorPreviewMode=guest– Code CMA2017
Business Profitability Smarta.com)
 
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http://www.smarta.com/advice/general/tim-ferriss-4-hour-workweek/ The 4-Hour Workweek author explains how to do an 80-20 analysis, and describes how he copes with criticism. To help you on your business journey, we've created Smarta Business Builder, the complete online tools package for growing your business. Website Builder, Business Plans, Accounting Software, Legal Documents and Email - all in one place - from just £20 per month with no contract! Try it out today.
Views: 17896 Smarta
The 4 Most Important Financial Metrics
 
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Financial metrics are the key numbers that you can focus on in financial statements. There are three financial statements, the balance sheet, the income statement and the cash flow that we like to look at to find important metrics. http://bit.ly/2xOCmRl Were going to look at some of the most important financial metrics that you as investors can use to evaluate a company. The first important number we look at on the balance sheet is liquidity. Can the company you’re looking at really cover everything that they need to cover in the next year? Or have they somehow overloaded themselves with short term debt and obligations that they could really run out of cash in the next year? In order to evaluate this, we want to look at the current ratio. Essentially it is a measure of working capital. It compares the current assets, which are assets that can be turned into cash in the next year, with current liabilities, which are obligations that have to be paid in the next year. What you want to look for when evaluating a company is a 2:1 ratio of liquidity to debt. Some companies are very well run that have a lower ratios than that, because they are controlling their cash very well, or they are in an industry that isn’t growing fast so they don’t need as much liquidity. These companies work their capital down so they don’t need as much cash on hand all the time and they can give that money to their shareholders. You will know that these companies are very well run because, they are really big companies. Most companies, particularly smaller companies need at least a 2:1 ratio between current assets and current liabilities. That’s a great measure of liquidity. We call that the liquidity metric. To sign-up for my Transformational Investing Webinar, visit: http://bit.ly/2xOCmRl _____________ Learn more: Subscribe to my channel for free stuff, tips and more! YouTube: http://budurl.com/kacp Facebook: https://www.facebook.com/rule1investing Twitter: https://twitter.com/Rule1_Investing Google+: + PhilTownRule1Investing Pinterest: http://www.pinterest.com/rule1investing LinkedIn: https://www.linkedin.com/company/rule... Blog: http://budurl.com/9elj Podcast: http://bit.ly/1KYuWb4 _____________ finance metrics, key metrics, financial ratios, learn to invest, investing, trading, free cash flow, growth rate, key financial metrics, key financial ratios, top financial metrics,
Ratio Analysis (Part-1: profitability ratios)
 
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Profitability ratios, gross profit margin, net profit margin, return on investment, return on equity, networth, capital employed, net profit, net sales
Views: 12 S-KILL-2-Rise
Profitability Analysis
 
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A short 4m30s animation about how to visualize customer and product profitability. Introduces the whale curve concept, how it is created, what it tells us and how it changes as a result of gap analysis to determine the profit potential. Links to two websites: visualign.net = Visualign, a consulting firm specializing on data visualizations to improve business performance. rapidbusinessmodeling.com = RapidBusinessModeling, a management consultancy firm with the mission to improve profitability.
Views: 5153 VisualignCorp
Ratio Analysis. Liquidity ratios, solvency ratios, profitability ratios.
 
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I have discussed about liquidity, profitability, solvency and and activity ratios in this video
Views: 16450 Amjad Niaz
Profit Margin Ratio in 9 minutes - How to Calculate Financial Ratio Analysis Tutorial
 
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Clicked here http://www.MBAbullshit.com/ and OMG wow! I'm SHOCKED how easy.. No wonder others goin crazy sharing this??? Share it with your other friends too! Fun MBAbullshit.com is filled with easy quick video tutorial reviews on topics for MBA, BBA, and business college students on lots of topics from Finance or Financial Management, Quantitative Analysis, Managerial Economics, Strategic Management, Accounting, and many others. Cut through the bullshit to understand MBA!(Coming soon!) Profit Margin (Ratio) in 9 minutes - Financial Ratio Analysis Tutorial http://www.youtube.com/watch?v=auLmI7bzY0o
Views: 104238 MBAbullshitDotCom
Investopedia Video: Understanding Profit Margin
 
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Learn a primary method investors use to analyze a company's profitability. Be the first to check out our latest videos on Investopedia Video: http://www.investopedia.com/video/
Views: 85077 Investopedia
Why isn't Tesla broke?
 
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Startup Funding Explained: https://youtu.be/677ZtSMr4-4 The Rest Of Us on Patreon: https://www.patreon.com/TheRestOfUs The Rest Of Us on Twitter: http://twitter.com/TROUchannel The Rest Of Us T-Shirts and More: http://teespring.com/TheRestOfUsClothing Thanks to my bro for the background tune. Soundcloud link: https://soundcloud.com/ininjanic Thanks to my Gold Patrons: friuns YouExec.com Will Tachau Paul Pivaru Frantisek Sumsala Cesar E. Lopez Duncan Kennedy Hannes Ott Leilah Ruan Jonathan Rieke Remy Rojas August Noë
Views: 1377396 The Rest Of Us
A level Business Revision - Return On Capital Employed (ROCE)
 
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This A level Business revision video examines the Return on Capital Ratio (ROCE), explaining what the ratio shows and how the ROCE of a business can be interpreted. The ROCE is a key profitability ratio for the new A level Business specifications for AQA, Edexcel and OCR. Taking The Biz is a channel dedicated to A level Business revision. See more of our videos: http://www.youtube.com/c/TakingTheBiz Stay in touch with TakingTheBiz via social media: Facebook: https://www.facebook.com/TakingTheBiz/ Twitter: https://twitter.com/TakingTheBiz Instagram: https://www.instagram.com/takingthebiz/ DISCLAIMER: The equations for financial ratios can vary between different exam boards, so be sure to research the exact formula you will be required to use.
Views: 7641 TakingTheBiz
Finance: Liquidity Ratios Explained
 
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Learn more about liquidity ratios here on the tutor2u website: https://www.tutor2u.net/business/reference?q=liquidity+ratio In this short revision video, Jim Riley from tutor2u Business introduces the concept of liquidity ratios and explains how to calculate and interpret the two main ratios: the current ratio and acid-test ratio.
Views: 97218 tutor2u
Pricing and Profitability: Beyond the basics
 
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Learn more at PwC.com - http://pwc.to/1uLlSeA This conversation between PwC pricing and profitability specialists Mark Haller, Colin Carroll and Chico Gersappe explores what pricing excellence can mean for your business. Pricing, it turns out, is so much more than just setting price. This exchange may get you thinking aobut the discipline of pricing in entirely new ways.
Views: 1622 PwC US
Law Firm Profitability Analysis
 
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Law firm profitability software that offers deep analysis and invaluable insights into the drivers of your business. Understand which are the positive drivers of your law firm, and which are not. Inform your decisions with sound law firm analytics to deliver a compelling competitive advantage, improved service to clients, and enhanced law firm profitability analysis.
Customer Profitability Analysis (Activity Based Costing)
 
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This video shows how to perform profitability analysis using activity-based costing. Many companies serve a variety of customer types. By calculating the profitability of each type of customer, the company can determine which customer types are the most profitable and whether some customers are unprofitable. The profitability of a customer type is determined by charging direct (traceable) costs to the customer type and then allocating indirect costs to the customer type using activity-based costing. Edspira is your source for business and financial education. To view the entire video library for free, visit http://www.Edspira.com To like Edspira on Facebook, visit https://www.facebook.com/Edspira To sign up for the newsletter, visit http://Edspira.com/register-for-newsletter Edspira is the creation of Michael McLaughlin, who went from teenage homelessness to a PhD. The goal of Michael's life is to increase access to education so all people can achieve their dreams. To learn more about Michael's story, visit http://www.MichaelMcLaughlin.com To follow Michael on Twitter, visit https://twitter.com/Prof_McLaughlin To follow Michael on Facebook, visit https://www.facebook.com/Prof.Michael.McLaughlin
Views: 567 Edspira
117 Profitability Analysis in Business Plan on Strategy Sunday
 
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Profitability Analysis in your Business Plan on Strategy Sunday. On today's show, I look at the Profitability Analysis process worksheets to work out your fixed expenses, variable expenses, total revenue, profit and expense in order to figure out your ROI. The Profitability Analysis gives you idea on whether your business model in your plan will be profitable and hopefully you get ideas on how to make it more profitable with that analysis. My offer this week is Plan your Business Training at http://jgtips.com/plan.
Views: 16 Jane Gardner
What is PROFITABILITY ANALYSIS? What does PROFITABILITY ANALYSIS mean?
 
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What is PROFITABILITY ANALYSIS? What does PROFITABILITY ANALYSIS mean? PROFITABILITY ANALYSIS meaning - PROFITABILITY ANALYSIS definition - PROFITABILITY ANALYSIS explanation. Source: Wikipedia.org article, adapted under https://creativecommons.org/licenses/by-sa/3.0/ license. SUBSCRIBE to our Google Earth flights channel - https://www.youtube.com/channel/UC6UuCPh7GrXznZi0Hz2YQnQ In cost accounting, profitability analysis is an analysis of the profitability of an organisation's output. Output of an organisation can be grouped into products, customers, locations, channels and/or transactions. In order to perform a profitability analysis, all costs of an organisation have to be allocated to output units by using intermediate allocation steps and drivers. This process is called costing. When the costs have been allocated, they can be deducted from the revenues per output unit. The remainder shows the unit margin of a product, client, location, channel or transaction. After calculating the profit per unit, managers or decision makers can use the outcome to substantiate management decisions. Managers can decide to stop selling loss making products, to reduce costs for loss making customers or to increase sales in profitable locations. In profitability analysis it is possible to perform a Pareto analysis by ranking output units from most profitable to least profitable. By doing so it is possible to create a so-called 'Whale Curve', graphically showing the potential margin of an organisation.
Views: 365 The Audiopedia
Financial Statement Analysis: Measuring Profitability - Accounting video
 
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Discussion of the different ways of performing financial statement analysis including examples of ratio calculations and comparisons. Other videos in this series: Part 1 - Introduction to Financial Statement Analysis Part 2 - Horizontal Analysis Part 3 - Trend Analysis Part 4 - Vertical Analysis Part 5 - Benchmarking Part 6 - Using Ratios and Comparing to Industry Averages (Part 1) Part 7 - Using Ratios and Comparing to Industry Averages (Part 2) Part 8 - Using Ratios and Comparing to Industry Averages (Part 3) Part 10 - Using Ratios and Comparing to Industry Averages (Part 5) For more accounting/how to eLectures (and accompanying lecture notes), blog and a discount textbook-store visit www.TheAccountingDr.com Please note that videos may require Flash media and may not play on devices without Flash capabilities (i.e. iPad).
What Do You Mean By Profitability Analysis?
 
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Profitability analysis? Definition from whatis. Mba skool what is profitability? Definition & analysis video lesson profitability marketing91. Angel investing 20 things entrepreneurs should know you will create your profitability analysis by concentrating on the activities definition, they are assumed to exist regardless of level business. What do profitability ratios measure in the evaluation of a company? Barrons dictionary product line modeling, part1 quest t. This lesson will focus on profitability ratios, which are a measure of the business' ability to generate 1 dec 2016 analysis can be summarised as an cost and revenue firm determines whether or not is profiting 17 mar 2017 ratios crucial in financial company investors. What is profitability analysis? Definition from whatis searchfinancialapplications. Sap library profitability analysis (copa) sap help portal. What is profitability analysis? Definition from whatis finance dictionary. It uses the time value profitability analysis (a comparative study of sail & tata very high profit does not always indicate sound organizational efficiency and low higher operating ratio means that business has been able only to increase its sales in general, ratios measure with which your company financial ratios; 4 what is meaning inventory receivables turnover? Margin but one most important tools you have barrons dictionary. Introduction concept of profitability profit and shodhganga. Analyze profitability edward lowe foundation. Profitability analysis is a component of enterprise resource planning (erp) that allows administrators to forecast the profitability proposal or optimize an existing project definition. Profitability analysis measures the amount of profit earned due to efficiency any operation in a business. Profitability of a firm can be evaluated by comparing the amount capital analysis. Techtarget definition profitability analysis url? Q webcache. Profitability must be looked upon as a means to an end rather than profitability ratios are the most popular metrics used in financial analysis. You can get bogged down in the detail profitability means ability to make profit from all business activities of an organization or a company itself also interests soundness firm which be measured by analysis view point management. Googleusercontent search. Definition for customer profitability analysis. Before you make your dream of business ownership a reality, be sure understand these important issues. For example, if the net profit margin is 5 percent, that means cents of every dollar are. What is a profitability ratio analysis? The balance. An article on profitability analysis iosr. Ways for definition of 'profitability index' the economic times. Chapter 5 analysis of profitability particular page shodhgangacustomer wikipedia. Increased earnings are good, but an increase does not mean that the profit margin of customer profitability (cp) is firm makes from serving a or at other end, will identify its most
Views: 50 tell sparky
Profitability Ratio Analysis-Operating profit margin, Net profit margin, ROCE & ROE
 
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Profitability Ratio Analysis Profitable ratios measure the profitability of a company through the margins & earnings that it generates. Profitability ratios can be classified into Margin ratios – Expresses profitability of the company through ratios like GPM, OPM & NPM Earnings ratios – Expresses profitability of the company through ratios like ROE, ROCE & ROA In this video 4 profitability ratios have been emphasized for Star Motocorp for 31-03-2017 a) OPM b) NPM c) ROCE d) ROE a) OPM – Is calculated as EBIT (aka operating profit)/Sales Operating profits are arrived by deducting COGS and Operating costs from sales. OPM signifies the operating profit (gross profit – operating costs) that the Co. generates for every Rs. 1 of sales that it has recorded. OPM can be higher either because the company is able to sell more of its products at higher prices or control costs or a combination of both. The OPM for Star Motocorp was. 45000/305000 = 15% b) NPM – Net profit/sales The NPM is the after-tax profit that the Co. generates of every Rs. 1 in sales. It is the amount left after deducting fixed and variable costs from revenues. Co. generating higher NPM consistently need to be seen in positive light. The NPM for Star Motocorp was. 35000/305000 = 11% C) ROCE – Is the return that the company makes on the capital that it employs. The Co. has 2 sources of funds namely debt (long + short term borrowing) and equity. The ROCE is calculated as EBIT/(DEBT + EQUITY CAPITAL) Operating profits or EBIT is taken in the numerator as these are the profits that the company has made by running its day to day operations The ROCE for Star Motocorp was 45000/5000+100000 = 43% The company enjoys high ROCE, indicating that it has a competitive advantage d) ROE is the return that the Co. earns on the equity (monies shareholders have invested + retained earnings. ROE is calculated as ROE = Net profit/shareholders equity The ROE for Star Motocorp was 35000/100000 = 35% A higher ROE indicates that the Co. does not have to rely on external capital to grow its business and enjoys a competitive advantage Investors need to study the Dupont model to understand what actually drives the ROE The ROCE & ROE need to be substantially higher than the cost of capital to generate shareholder wealth. It's important for an investor to study the profitability ratios of different companies in the same industry to ascertain how a particular company fairs on this front.
Views: 261 Fintapp
Ratio Analysis - Gearing
 
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This revision video explains the concept of gearing and illustrates how the main gearing ratios are calculated and interpreted.
Views: 52919 tutor2u
Complex McKinsey Interviewer Led Profitability Case in Pharma
 
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https://www.firmsconsulting.com Strategy Skills Podcast: https://itunes.apple.com/us/podcast/strategy-skills-podcast-management/id1021817294?mt=2 Case Interview Podcast: https://itunes.apple.com/us/podcast/about-case-interviews-strategy/id904509526?mt=2 Corporate Strategy M&A Study: https://www.firmsconsulting.com/technology-corporate-strategy/#!step-1 Market Entry Strategy Study: https://www.firmsconsulting.com/market-entry-strategy/#!step-2 Case Interviews Training: https://www.firmsconsulting.com/alice-and-michael/ https://www.firmsconsulting.com/felix/ https://www.firmsconsulting.com/sanjeev/ https://www.firmsconsulting.com/rafik/ https://www.firmsconsulting.com/samantha/ In this complex case, we examine declining profits at a Pharma company and explain the importance of portfolios and R&D probability calculations.
Views: 114455 firmsconsulting
#2 Ratio Analysis [Activity & Profitability Ratios] ~ Concept behind formation of a Formula
 
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Described the concept, reason and logic behind formation of different formulas of analysis of financial statements. I have discussed the core concept of contents used in the following formulas: Stock Turnover Ratio, Debtors Turnover Ratio, Creditors Turnover Ratio, Gross Profit Ratio, Net Profit Ratio, Operating Profit Ratio and Operating Expense Ratio Further discussed concept of Cost of Goods Sold, Average Accounts Receivable and Average Accounts Payable so that student need not to remember formula to solve any question Connect on Facebook : https://www.facebook.com/ca.naresh.aggarwal Download Assignments: https://drive.google.com/drive/folders/0BzfDYffb228JNW9WdVJyQlQ2eHc?usp=sharing
Views: 36406 CA. Naresh Aggarwal
Business Model of an  Enterprise for Customer Profitability Analysis
 
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Shows and describes the process to build an Enterprise Business Model by using a FlowBuilder importing from Excel doing all calculation by a simple drag and drop of those FlowBuilder, resulting in a complete Customer Profitability Analysis with P&L per customer and Customer Profitability with best Improvement route a la Pareto. http://rapidbusinessmodeling.com/ Part Script 00:01 - 01:01 In this five minute video, I'm going to show you a very powerful solution for business modeling, which also makes the most complex enterprise a simple drag and drop operation. Importing files are all excel based where the power comes from the matching capability, of any rapid business modeling technology. This very basic business model video starts with a small organization of 3 million revenue then switches to a larger organization while using this same FlowBuilder as the template by simply connecting with the import spreadsheets of the larger organization. You will also learn that analytics are done using our performance management suite. We make use of many visual analytics such as WhaleCurve , P potentializer a and array plots. All of them are interactive, multidimensional, and allow drilldown showing at a glance or where the music is playing, so to speak, with the overall objective, to find the best routes to an improved customer profitability. 01:01 - 01:59 The fist step shows the decomposition of the resources. Find the expense versus resource table into the workplace cost. Those workplace costs are then further decomposed or using the activity versus expense table, which typically measures at the time of various activities carried out by people in the organization. The resulting activity costs are exactly the same amount of the resources, but just in more granularity. The table driver shows the overall relationship between the product customers and their respective drivers. Here we are taking a part of this and it is what you see decomposing the activity costs of either driver table results in the overall customer costs in all dimensions, where you see in a central data part of this table. Then we roll up some dimensions and have the customer costs in customer and product dimensions, subtracting these customer costs from the revenue. You get the profit in the same dimensions. 01:60 - 03:02 The next icon makes the data combination of cost, revenue, profit, volume, and their respective units. The customer whale curve graphic is what you see next. When we pick one particular customer, we can drill down into the product WhaleCurve of this customer, so you are always getting a 360 degree view of your customers, even customers inside the green part very often have parts of their product whale curve in red. Using the same FlowBuilder as a template, but now importing files of a larger organization, you can experience the full scalability of our technology. This time we're incorporating various sites with their respective departments all being part of the expense versus resource and the resources files. As a result of the new model, you can see the whale curve of approximately 600 customers. The green blue cut point of the whale curve shows how many customers make 80 percent of the top profitability.
Views: 1667 Hans-Gerlach Woudboer
Profitability Analysis on Strategy Sunday
 
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Profitability Analysis in your Business Plan on Strategy Sunday. On today's show, I look at the Profitability Analysis process worksheets to work out your fixed expenses, variable expenses, total revenue, profit and expense in order to figure out your ROI. The Profitability Analysis gives you idea on whether your business model in your plan will be profitable and hopefully you get ideas on how to make it more profitable with that analysis. My offer this week is Plan your Business Training at http://jgtips.com/plan.
Views: 49 Jane Gardner
Financial Ratios -- Profitability and Market Value Ratios
 
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This video walks through the calculation and interpretation of the gross profit margin, operating profit margin, net profit margin, return on assets, return on equity, price-earnings, market-book, and dividend-yield ratios
Views: 42051 Kevin Bracker
Profitability Ratio || Ratio Analysis of Financial Statement ||
 
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Debt equity ratio, Total debt equity ratio, Debt to total capital ratio, Gross profit ratio, Gross profit margin, Net profit ratio, Net profit margin, Return on capital employed, Return on assets, Return on shareholders’ equity, Return on equity shareholders fund, Operating ratio
Views: 10 EPP 2050
Cost Volume Profit Analysis (CVP): Target Profit
 
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This video illustrates how to calculate the number of units and sales dollars in order to reach a target net income or profit level. Edspira is your source for business and financial education. To view the entire video library for free, visit http://www.Edspira.com To like us on Facebook, visit https://www.facebook.com/Edspira Edspira is the creation of Michael McLaughlin, who went from teenage homelessness to a PhD. The goal of Michael's life is to increase access to education so all people can achieve their dreams. To learn more about Michael's story, visit http://www.MichaelMcLaughlin.com To follow Michael on Facebook, visit https://facebook.com/Prof.Michael.McLaughlin To follow Michael on Twitter, visit https://twitter.com/Prof_McLaughlin
Views: 59292 Edspira
McKinsey Cost Benefit Approach Complex Profit Case
 
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https://www.firmsconsulting.com Strategy Skills Podcast: https://itunes.apple.com/us/podcast/strategy-skills-podcast-management/id1021817294?mt=2 Case Interview Podcast: https://itunes.apple.com/us/podcast/about-case-interviews-strategy/id904509526?mt=2 Corporate Strategy M&A Study: https://www.firmsconsulting.com/technology-corporate-strategy/#!step-1 Market Entry Strategy Study: https://www.firmsconsulting.com/market-entry-strategy/#!step-2 Case Interviews Training: https://www.firmsconsulting.com/alice-and-michael/ https://www.firmsconsulting.com/felix/ https://www.firmsconsulting.com/sanjeev/ https://www.firmsconsulting.com/rafik/ https://www.firmsconsulting.com/samantha/ This complex case demonstrates the importance of visualizing a problem in operations.
Views: 47486 firmsconsulting
Cost Allocation - Customer Profitability Analysis - Sales-Variance Analysis Lecture
 
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Cost Allocation, Customer Profitability Analysis, Sales-Variance Analysis Lecture
Views: 1759 Ed Kaplan
SWOT Analysis: How To Do a SWOT Analysis, PESTLE Analysis, Porter 5 Forces
 
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Join over 11 million students benefiting from these Strategic Management lectures explained by best-selling book authors who sold over 2 million copies worldwide. It’s an essential introduction to Strategy for the managers of today and tomorrow. This video tutorial covers key strategic management models, concepts and frameworks explained by the best-selling book authors. Case studies: Microsoft, Amazon, local shop, & hospital. How to do a SWOT Analysis SWOT Analysis how to perform one for your organization How to do a SWOT Analysis of a Business Swot analysis example SWOT Analysis: an analysis of the strengths, weaknesses, opportunities, and threats of an organization as a form of appraisal of its current position at a particular time and future potential. Swot analysis definition Swot analysis nursing Swot analysis example small business strategic management process Pestle analysis example PESTLE Analysis involves assessing four sets of factors: Political/legal, Economic, Socio-cultural, and Technological. The assumption is that if the organization is able to audit its current environment and assess potential changes, it will be better placed than its competitors to respond to changes. Porter five forces analysis Porter Fiver Forces: a framework for analysing the balance of power within a particular industry and hence its overall profitability. Porter five forces definition Porter five forces example Michael E. Porter (Author) strategic management lecture harvard Key models: SWOT Analysis, PESTLE Analysis, Porter Five Forces, Cost Efficiency, Strategic Capabilities, Competitive Advantage, Organisational Purposes, Ethical Stances, Strategy Clock, Ansoff Matrix, and Methods of Strategy Development. Please subscribe to my channel. Hope you've enjoyed this tutorial video! If you find it valuable, please share it with your friends: http://bit.ly/1Iwi9IW
Views: 266669 Fatmir Hyseni
Key Financial Metrics and Ratios: ROA, ROE, and ROIC
 
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Learn key financial metrics & ratios to analyze companies financial statements. By http://breakingintowallstreet.com/ "Financial Modeling Training And Career Resources For Aspiring Investment Bankers" You’ll learn about the key metrics and ratios used to analyze companies’ financial statements, including Return on Equity (ROE), Return on Assets (ROA), and Return on Invested Capital (ROIC), as well as Inventory Turnover, Receivables Turnover, Payables Turnover, the Current Ratio, and the Asset Turnover Ratio. Table of Contents: 1:15 Why Metrics and Ratios Matter 4:58 Return on Equity (ROE), Return on Assets (ROA), and Return on Invested Capital (ROIC) 10:50 Asset-Based and Turnover-Based Ratios 14:40 Interpretation of Key Metrics and Ratios for Wal-Mart, Amazon, and Salesforce 19:32 Why the Key Metrics and Ratios Are Sometimes Not That Useful Why Metrics and Ratios? They let you evaluate and compare different companies, and see why one company might be worth more (higher valuation multiple) than others. They let you answer questions such as: How much equity is required to generate a certain amount of after-tax profit (Net Income)? How much in assets is required to generate a certain amount of after-tax profit (Net Income)? How much total capital is required to do this? How dependent is a company on its assets? How liquid is the company? Can it meet its obligations? How quickly does it sell all its Inventory, pay its outstanding invoices, and collect its receivables? ROA, ROA, and ROIC Return on Equity (ROE) = Net Income / Average Shareholders’ Equity Return on Assets (ROA) = Net Income / Average Assets Return on Invested Capital (ROIC) = NOPAT / (Total Debt + Equity + Other Long-Term Funding Sources) Return on Equity (ROE): How efficiently is a company using its equity to generate after-tax profits? Return on Assets (ROA): How well is a company using its assets / how dependent is it on them? Return on Invested Capital (ROIC): How well is a company using ALL its capital, or how much capital is required to grow its business? Here, Wal-Mart easily ranks #1 in all these metrics because it has a very high ROE of 20-25%, an ROA of close to 10%, and an ROIC of 13-14%; for Amazon and Salesforce, these numbers are negative or close to 0%. Asset-Based Ratios and Turnover-Based Ratios Asset Turnover Ratio = Revenue / Average Assets How dependent is a company on its asset base to generate revenue? Current Ratio = Current Assets / Current Liabilities How liquid is a company? Can it use its short-term assets to repay its short-term obligations, if required? Inventory Turnover = COGS / Average Inventory How many times per year does a company sell off all its Inventory? Receivables Turnover = Revenue / Average AR How quickly does a company collect its receivables from customers that haven’t paid in cash yet? Payables Turnover = COGS / Average AP (*) How quickly does a company submit cash payment for outstanding invoices? Interpretation of Figures for Wal-Mart, Amazon, and Salesforce On the surface, many of these metrics make Wal-Mart seem like a "better" company - much higher ROE, ROA, and ROIC, and Amazon is negative on some of those! Wal-Mart tends to have higher margins as well, and shows more consistency with those margins. Similar inventory management, but Wal-Mart collects from customers and pays invoices much more quickly than Amazon. Wal-Mart is levered a bit more heavily, though. And yet… Amazon is a much more expensive stock, or at least it was at this point in time, and the market values it much more highly based on metrics such as the P / E ratio. At the time of this analysis, Wal-Mart P / E Ratio = 16x, and Amazon P / E Ratio = 456x! How could that be possible? Is Amazon really nearly 30x as valuable as Wal-Mart with WORSE metrics? Answer: The "Revenue Growth" line tells the whole story here. You're comparing 2 very different companies – one is a mature, predictable, mostly slow-growing firm, and one is growing revenue at 20-30% per year, despite revenue in the tens of billions already. Admittedly, Amazon's valuation still seems ridiculous, but it's not that surprising it's valued more highly than Wal-Mart, given that it's growing 20-30x more quickly. The Bottom-Line: These metrics are MOST useful when comparing companies of similar sizes, growth rates, and margins – not as useful when you're comparing a high-growth company to a stable, mature firm. RESOURCES http://youtube-breakingintowallstreet-com.s3.amazonaws.com/105-14-Key-Financial-Metrics-Ratios.xlsx http://youtube-breakingintowallstreet-com.s3.amazonaws.com/105-14-Key-Financial-Metrics-Ratios.pdf http://youtube-breakingintowallstreet-com.s3.amazonaws.com/105-14-Amazon-Financial-Statements.pdf http://youtube-breakingintowallstreet-com.s3.amazonaws.com/105-14-Salesforce-Financial-Statements.pdf http://youtube-breakingintowallstreet-com.s3.amazonaws.com/105-14-Walmart-Financial-Statements.pdf

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